Thursday April 22 

11:00 – 12:30

BL205

Bissell Building, 140 St. George St.

Given sense-making/sensemaking by any other name: Dervin's sense-making and other forms of the beast

Dr. Brenda Dervin will review the most visible discourse communities that have emerged with a focus on sense-making or sensemaking.  She will then briefly review the philosophical premises that drive her Sense-Making Methodology and how her SMM journeys from meta-theoretical premises through methodology to method.  She will provide brief "living" examples using audience volunteers.

Brenda Dervin is Full Professor of Communication and Joan N. Huber Fellow in Social and Behavioral Sciences, The Ohio State University.  She received her bachelor's degree from Cornell University and master's and doctoral degrees from Michigan State, all in communication.  She holds an honorary doctorate in social sciences  from the University of Helsinki.  Her Sense-Making Methodology, in development for some 35 years, has been applied as approach to research, dialogue, and design in multiple fields -- e.g.,  library and information science, health communication, telecommunication policy, audience reception, participatory pedagogy, organizational communication, and media uses.  She is past president and fellow of the International Communication Association (ICA) and one of few North Americans to serve on the board of the European-based International Association of Media and Communication Research.  She has been recipient of research excellence awards from ICA and from the American Society for Information Science and Technology (ASIST).  She is also a fellow in the ASIST Special Interest Group focusing on information needs, seeking and use. 

PLEASE RSVP for this free event: http://lecturedervinapril22.eventbrite.com

More info: http://kmdi.utoronto.ca, info@kmdi.utoronto.ca, or 416 978-3778

Dr. Dervin and a panel will also lead a Conversational Workshop from 2-4pm, more info: http://kmdi.utoronto.ca/dervinworkshop.pdf

This event is being sponsored by KMDI, The Faculty of Information, and U of T Libraries.