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MArch Thesis

Ilana Hadad
2018 – Thesis Advisor: Jeannie Kim

Home Economics: domesticity in a post-private world

Home Economics is a work of speculative fiction that projects a near-future domestic typology based on current widespread ambivalence to ubiquitous digital surveillance.

What emerges is a field of atomized, hyper-standardized yet fully customizable domestic spaces, offering a false promise of individuality while increasing the efficiency of data extraction and analysis. Desperate to alleviate the alienating condition of being alone together, some users hack the system in order to produce their own variations of social condensers and palaces of privacy. Ultimately, Home Economics presents a narrative about coping with an ambivalent architecture.